Your event spend shouldn't disappear with the booth
Speaking at a conference is the single highest-trust signal AI engines retrieve. Wrap it in an AEO layer and every keynote, panel and breakout becomes a citation asset that compounds long after the lanyards come off.
THE VALUE MODEL · EVENTS
What is being cited worth for your event?
The MAXIFI Visibility Value Model prices AI citations from six numbers your event team already has — loaded here with the Airspace World worked example. Replace the defaults with your own event and read the result live — see how the model works →
PREPARED FOR
Defaults model an international trade event: organisations deciding whether to exhibit, $16,000 per decision, against a $4,900 pilot — the Airspace World worked example (Modelled tier).
AI-influenced value per year
Cautious · ½ influence
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Realistic · your inputs
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Ambitious · 2× influence
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Revenue at risk
Value flowing through answers that cite a competitor and not you — the citation gap, priced.
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per year through answers you are absent from
The break-even test
The simplest lens: how many AI-influenced decisions pay back the engagement fee?
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of one won decision